Facebook Conversions and Salesflare
How to connect Facebook Conversions
- Via Zapier — 4 operations available. Set it up ↗
- Via Make — 2 modules available. Set it up ↗
About Facebook Conversions
Send conversion events from Salesflare to Meta's Conversions API, so purchases, leads and funnel steps tracked in your CRM reach Facebook's ad reporting server-side rather than through the browser pixel.
Zapier publishes two connectors for this — a standard one and a separate Facebook Conversions (for Business admins) — with identical actions. Which one you connect depends on the account type that authorises it, not on what it can do. Make carries it as Facebook Conversions API.
Facebook Conversions operations on Zapier
Actions (4)
Things Salesflare can make it do
- Send Funnel Event — Publish lead updates from your funnel.
- Send Lead Event — Publish lead events to Conversions API
- Send Other Event — Publish other events to Conversions API
- Send Purchase Event — Publish purchase events to Conversions API
Facebook Conversions operations on Make
Actions (2)
Things Salesflare can make it do
- Get Quality Score — Retrieves quality score of conversion events.
- Send Event(s) — Sends an event or multiple events.
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